Easy to amuse day
Get your name on a NASCAR with Fan1st.com! Like most of you, I see a LOT of ads over the course of the average week. Some are creative (the Dove aging series), some are cute (”Mommy, what does ’spoiled’ mean?”), some are stupid (the guy acting like a cat)...
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The best ad campaign of the decade
I’ve just seen a TV ad that prompted me to immediately go the Web site “for more information.” That in itself is a good indication of an ad that has worked, because that only happens a couple of times a year (and this isn’t even for a product I’m...
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Environmentally friendly? I’m just not convinced…
Like many of you in the Yukon, I got my free sample of an environmentally friendly fluorescent light bulb a few days ago. Being an earth-friendly-minded guy, I drove down to Home Hardware yesterday and bought a few more for the house (no, I didn’t ride my bike or...
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How to annoy your Web site visitors
There are some really bad Web sites out there. A recent article at eMarketer focusses on slow-loading sites that kill sales, but many other annoyances are listed as well – click here for the archived version of the whole article. Although pop-up ads are listed in virtually every survey...
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Labour shortages & shopping online
I’ve gotten waaaay behind in my reading lately due to politics, house renovations, Web site building and a seemingless endless list of other stuff going on. Catching up, I see that the October 13th issue of How’s Business Yukon focussed on the current labour shortage in Whitehorse. Of the...
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