Day: 3 May 2006

The folks at Yukon Tourism are in trouble again – this time, it’s about the new Yukon logo and slogan seen to the right. Over the past year or so I’ve filled out 2 long surveys supposedly about what direction our identity branding should go, but the last one,...

Bottled water is a tough market to break into, with the big box stores selling it for what appears to be about the cost of the bottle. Barry Enders in Whitehorse has just begun serious marketing of his bottled water at several times the cost of the big-box water...