Licence Plate Commentary
Personalized licence plates (a.k.a. “vanity plates”) are really catching on in the North recently. Last year, the folks at Alaska Tourism turned the concept into an excellent marketing tool with the plate seen below – ads that make you think are bound to be successful, and the thought that “I have to see Alaska before I die” is one that I hear fairly often.
I’ve now got my own vanity plate that fits my lifestyle (and my business) nicely. In the Yukon, you can have 6 letters/numbers if you get rid of the gold-panner, or 5 with him remaining. For me it was an easy decision – when I go Outside in particular, I really love having the gold-panner with me! Note that you get a front plate, too, rather than just the rear plate normally used in the Yukon. The photo was shot near the summit of Mt. McIntyre in Whitehorse.
I have a small collection of photos of other vanity plates – I’d love to see yours!
About The Author
